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She’s a Real Hero
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Director Tom Maher
AGENCY Fable
CLIENT Virginia Breast Cancer Foundation
CATEGORY CGI Design / VFX

Virginia Breast Cancer Foundation: She's a Real Hero

In an effort to tell the courageous stories of Breast Cancer Survivors, we outfitted our real life heroes with superhuman costumes. Working closely with Fable, Director Tom Maher, and the Virginia Breast Cancer Foundation, Alice Blue took on the challenge of a full on location shoot, character/costume development, CGI, post-production and more to help bring these superheroes to life. It was a joy to contribute to an important campaign that puts the spotlight on the inspiring warriors that walk beside us each day.

She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero
She’s a Real Hero

Alice Blue Production Studio

Agency: Alice Blue Studio/Stolen Moment Productions

Creative Director: Kris Rivel

Executive Producer: Meredith Ott

Producer: Virginia Bertholet

Creative Director: David Waraksa

Visual Design, 3D: Lena Pigareva / Chris Warden / Lincoln Durham

Art Director: Cristina Peters

Photographer: Isaac Whalen

Chief Creative Officer: David Neale

Creative Director – Art Director: Kate Carpenter

Designer: Hilda Hosseini

Director / Editor: Tom Maher

DP: Julian Ashbee

Voiceover Recording: Rainmaker Studios